November 13, 2010

Speaking My Arts Marketing Language

I'm at the National Arts Marketing Project Conference, this year hosted in San Jose. This is my favorite conference because it blends practical and tactical, plus, I get to see my Arts Marketing peeps from across the country.

Now that I'm teaching a variety of marketing, advertising, Public Relations and promotions classes at the Art Institute of California the conference sessions are taking on a deeper meaning. The statistics and analysis we are sharing is golden for my classroom instruction.

Now to find my hotel roommate Brechin - we love attending these conferences together.